Rajesh Sinha, Chairman and founder, Fulcrum Digital elucidates that the company caters to diverse industries ranging from BFSI, e-commerce, retail to education and F&B. While every firm is accelerating digital initiatives, Fulcrum Digital has tried to do things a little differently with its ‘managed innovation’ model.
We have created a specialised platform called ‘FulcrumOne’ in order to give solutions in a more efficient manner. One of the primary characteristics of this loosely linked, interoperable platform is our services-first vs applications-first mentality – similar to Lego pieces (services) that can be flexibly rearranged to fulfill varied demands.
At its core, FulcrumOne is a low-code platform composed of over 130 cross-industry and industry-specific components and API’s that are ready to be deployed instantly. The industry specific expertise gives Fulcrum Digital a huge competitive advantage. In totality, the focus areas include: Financial Services, Insurance, E-Commerce, Higher Education, Food Services, Logistics, Manufacturing and Retail.
We are building accelerated industry accelerators, which will go as a service offering. Our clients save on average 30% on cost and get to market 1.5x faster by utilizing our interoperable components and removing the trial and error in developing components from scratch.
While North America, the UK and the Nordics are the main markets for the company, India has been growing exponentially.
At present, 50% of the business comes from the platforms that it licences, and the balance from platforms that it builds for companies in a service model. At present, India comprises 10-12% of its global revenues.
