New Delhi: In order to to showcase tribal produce and handicrafts on national and international markets, Arjun Munda, Union Minister for Tribal Affairs has launched the Tribes India E-marketplace (market.tribesindia.com); TRIFED’s new venture which is in line with the vision of the Prime Minister of making India Aatmanirbhar and self-reliant.
“The Tribes India e-marketplace, India’s largest handicraft and organic products marketplace, is yet another pathbreaking initiative to transform tribal lives and livelihoods. I am happy that despite the pandemic, the team of TRIFED Warriors have made sure that the main objective of socio-economic development of tribal people by way of marketing has been adapted to the new normal.” said Minister.
He said that Tribes India e-Marketplace is an ambitious initiative through which TRIFED aims to onboard 5 lakh tribal producers for sourcing of various handicraft, handloom, natural food products across the country and brings to you the best of tribal produce. The suppliers comprise of individual tribal artisans, tribal SHGs, Organisations/ Agencies/ NGOs working with tribals. The platform provides the tribal suppliers with an Omni-channel facility to sell their goods through their own retailers and distributors, TRIFED’s network of Outlets and e-Commerce partners as well as their own account in e-Marketplace.
The virtual launch took place in the presence of Renuka Singh, Minister of State, Ministry of Tribal Affairs, Rudra Kumar, Minister, Rural Industry, Chhattisgarh and Deepak Khandekar, Secretary, Ministry of Tribal Affairs. Ramesh Chand Meena, Chairman, TRIFED, Pravir Krishna, Managing Director, TRIFED, senior officials of the Ministry and TRIFED were also present during this virtual launch.
