Hello Skin” has been developed in collaboration with the IADVL (Indian Association of Dermatologists,
Venereologists and Leprologists).
– “Hello Skin” is a patient friendly platform and will be available in 6 different regional languages including
Hindi and English, enabling better patient compliance to the technology
the IADVL (Indian Association of Dermatologists, Venereologists and Leprologists), to help patients suffering
from Dermatophytosis (Ring Worm or Tinea) in India, to adhere to the recommended treatment duration.
“Hello skin” is the first Whatsapp based chatbot, which helps patients in not only improving adherence
to topical/systemic recommended therapy with daily pill reminders, but also in creating disease awareness
and provides skincare tips to patients suffering from Ring Worm. This platform is patient friendly and will be
available in 6 different regional languages including Hindi and English, enabling better patient
On this development, Alok Malik, Group Vice President and Head, India Formulations,
Glenmark Pharmaceuticals Ltd. Said, “Digital patient inclusion for better disease management is the way
forward in healthcare. ‘Hello Skin’ is an initiative in this direction and will help improve disease education
and patient adherence to fungal therapy. IADVL’s collaboration with Glenmark for developing this
Supporting the novel initiative, Dr. Rashmi Sarkar, President, IADVL said, “Fostering treatment adherence is
a priority objective especially in management of fungal infections. “’Hello Skin’ will be one such digital
initiative to partner patients in their treatment journey to improve clinical outcomes in patient suffering
Additionally, it has become one of the most difficult infections to treat in recent times with patients reporting
Dr Lalit Gupta, Chairperson, IADVL Academy said “Creating awareness about Dermatophytosis, often referred
to as Ring Worm, is critical since this fungal infection can spread easily from one person to another, and it is
easy for the patients to fall into a state of despair. It requires patients to adhere to the recommended therapy
in a timely manner, for successful treatment. I think this chatbot is a new way to help patients in times where
Dermatologists say, they are perplexed with the recurring nature of the disease. Although there are multiple
oral and topical treatments options available, dermatologists are stressing on the importance of patients’
adherence to treatment and avoidance of steroid abuse are essential to successful treatment of the disease.
However, despite these warnings, patients more often discontinue the therapy upon relief from itching.
Glenmark has introduced this platform to the dermatologists across the country, who can recommend it to their
patients for effectively dealing with Ring Worm. The “Hello skin” chatbot will support patient adherence
Fungal infection is a highly contagious infection of the skin or scalp and characterized by ring-like rashes
anywhere on the body or the face. It spreads through direct contact with infected skin or fungal spores. The
spores can live on fabrics, including clothing, couch cushions, bedding, and other porous surfaces. They also
thrive in damp environments, such as public showers and locker rooms
