At the India Mobile Congress (IMC) 2024, MediaTek, a global fables company, reinforced its commitment to advancing AI-powered chipsets, focusing on on-device computing to drive the future of smart devices. MediaTek, which powers over two billion connected devices annually, is positioning itself as a major player in edge AI technology, with a broad impact across smartphones, IoT solutions, smart homes, and smart vehicles.
During the event, Ankur Jain, Managing Director of MediaTek India, underscored the company’s role in the rapid adoption of generative AI technologies. He highlighted the recent launch of the MediaTek Dimensity 9400 chipset, which boosts large language model (LLM) prompt performance by 80%. The chipset also features the world’s first Agentic AI engine, designed to anticipate user needs and adapt to their preferences with minimal intervention, providing a smoother, more intuitive experience.
At IMC 2024, MediaTek led discussions on AI-enhanced processing, exploring how these advancements will shape the future of chipsets. The company also examined the evolving role of gadgets in everyday life, with a focus on the rapid innovation in handsets, wearables, laptops, and AR/VR gaming devices. These discussions highlighted how AI-powered chipsets are transforming the user experience, enabling smarter, more efficient devices.
MediaTek’s Dimensity 9400 chipset, introduced earlier this year, incorporates a second-generation All Big Core design, offering top-tier capabilities in AI, gaming, and photography.
The chipset is optimized for multimodal applications and supports Gemini Nano, marking a new standard in smart device performance. Furthermore, MediaTek’s collaboration with Google is driving generative AI into the Android ecosystem, allowing complex AI models to run directly on devices. This partnership represents a significant advancement in AI integration for everyday technology.
Additionally, MediaTek is leveraging Meta’s Llama 2 to enhance on-device AI in edge devices, furthering its commitment to building a comprehensive edge computing ecosystem. This initiative accelerates the development of AI applications across a wide range of devices, from smartphones and IoT solutions to smart vehicles and homes.
As one of the world’s largest suppliers of AI-powered chipsets, MediaTek continues to set industry standards, fostering innovation that enhances user experiences in homes, businesses, and vehicles. The company’s roadmap for AI development underscores its focus on pushing the boundaries of on-device computing and creating a more intelligent and connected world.
