New Delhi, 10 Apr, (CXO Media): Genpact has partnered with Parallel Web Systems to integrate real-time web research capabilities into enterprise workflows.
AI Deployment In Enterprise Workflows
The partnership focuses on embedding Parallel Web Systems’ AI-driven web research tools into Genpact’s enterprise architecture to automate information search, verification, and decision-making tasks. The companies said the integration allows AI agents to access live web data, replacing static datasets and reducing reliance on manual research across business functions.
Genpact has incorporated Parallel’s application programming interface (API) into its internal systems to support automated workflows that require frequent and accurate information retrieval. The technology is designed to deliver real-time insights, supported by source traceability and verification features, which are particularly relevant for regulated sectors such as finance, insurance, and healthcare.
Use Cases In Insurance Claims Processing
One of the early applications of the system has been in insurance claims processing, particularly in pricing replacement items during property contents settlements. Genpact deployed an AI-based pricing assistant that uses automated research to identify like-kind-and-quality replacements for damaged goods.
According to company data, the system is already in use with two major property and casualty insurers in the United States. The implementation has led to higher levels of automated processing and faster settlement timelines, while improving pricing consistency across claims.
Application In Sales And Client Intelligence
The partnership also supports automated research for sales and client engagement teams. Genpact has introduced an AI-powered meeting support system that gathers real-time intelligence on clients, competitors, financials, and decision-makers.
The system replaces manual background research with automated workflows that generate account-level insights before client interactions. This approach aims to improve targeting and timing of sales outreach while reducing preparation time for field teams.
Shift Toward Real-Time Context In AI Systems
The collaboration reflects a broader shift toward AI systems that rely on continuously updated information rather than fixed training data. Parallel’s technology enables AI tools to retrieve current data such as regulatory updates, market changes, and news developments, addressing limitations often associated with traditional language models.
Genpact indicated that the integration of live research capabilities into enterprise systems could support wider adoption of automated decision-making tools, especially in industries where traceable and verifiable data is required for compliance and operational accuracy.
