New Delhi, June 4(CXO Media): Furhan Ahmed has been appointed as Head of Digital Transformation, Sales and Marketing at Tata Consumer Products.
He moves into the role after working across multiple organisations including Unilever, Reckitt, AstraZeneca, Oracle, Cognizant, and Quark Software. His career has largely focused on digital transformation, data-led decision-making, and enterprise technology implementation across consumer goods, healthcare, and IT services sectors.
At Tata Consumer Products, he will oversee digital initiatives linked to sales and marketing functions, with a focus on improving data usage and technology integration across channels such as traditional trade, modern retail, and e-commerce.
His experience across global and India-based firms places him in a position to support ongoing transformation efforts within Tata Consumer Products’ commercial operations.
