New Delhi: PharmEasy has announced the launch of WomenCare, a dedicated category aimed at providing comprehensive support for women’s health across different stages of life.
The new category will go live with exclusive offers to mark International Women’s Day.
WomenCare has been designed as a one-stop destination to address the evolving healthcare needs of women. The platform brings together information, services, and healthcare products in one place to help women manage their health more easily.
At launch, the category includes curated sub-pages focused on key areas of women’s health. These include sexual wellness, fertility, menstrual health, intimate hygiene, PCOD, and skin and hair care. The company said additional segments will be introduced in the near future to expand the platform’s coverage.
Through WomenCare, users will be able to access health information tailored to different stages of a woman’s life. The platform will also provide preventive and relevant health checkups, supplements, and healthcare products that support overall wellness. In addition, women can consult doctors online through the service.
Gaurav Verma, Chief Business Officer at PharmEasy’s parent company API Holdings, said the initiative was created to address the unique and often underserved health needs of women. He noted that the goal is to build a comprehensive, accessible, and judgment-free healthcare space that supports women from adolescence to maternity and beyond.
He added that by combining trusted information, expert consultations, and curated health packages on a single platform, the company aims to make proactive healthcare simpler, more affordable, and more empowering for women across India.
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