Maruti Suzuki announces winners of its first incubation program

The winners for the first Cohort of the Maruti Suzuki Incubation Program (MSIP)powered by Maruti Suzuki India Limited were announced on 25^th of February. The company has taken MSIP as first-of-its-kind initiative to help startups channel their efforts to bring industry-ready solutions and become large scale businesses.

With the help of Nadathur S. Raghavan, Centre for Entrepreneurial Learning (NSRCEL), the set up for the startup hub at the Indian Institute of Management Bangalore (IIM-Bangalore) has been initiated. The winning startups are ‘True Assistive’, ‘eShipz’ and ‘Hycube Works’.

These early-stage startups will now get an opportunity to undertake a paid Proof-of-Concept with Maruti Suzuki India Limited to co-create solutions using high-value disruptive technologies for actual business use.

Speaking about the incubation program, Kenichi Ayukawa, Managing Director & CEO, Maruti Suzuki India Limited said, “My heartiest congratulations to the winning startups. Your contribution to the program has reinforced our belief in the role of innovation in shaping the industry. Established with an aim to work together with young minds to strengthen the mobility space, MSIP aligns with Government’s focus and optimism in the startup ecosystem.”