Mumbai: CleverTap and upGrad have recently launched a deep-learning program. This program is powered by CleverTap’s TesseractDB platform, while it is being included in the upGrad-powered Digital Marketing course in MICA and the Product Management Course in conjunction with Duke CE.
The students will have a month-long access to the CleverTap dashboard getting hands-on experience in developing impactful campaigns leveraging marketing analytics.
Live master classes and hands-on training on the platforms will offer necessary industry insights and practical experience for tackling marketing challenges.
Learners will access videos from CleverTap University which in turn will be available on upGrad’s Learning Management System.
The collaboration aims to create a skilled workforce who are future ready with capabilities to churn data sets for driving business results.
With CleverTap boasting of working with the likes of Croma, Decathlon, Domino’s, Levis, Puma, Swiggy, Axis Bank, Jio and the likes, the students will soon gain expertise in customer retention, engagement strategies and AI-driven marketing.
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