New Delhi: Bank Clinic, a new complaint redressal platform, has been launched by bank employees to help retail customers better understand their rights and available remedies. This initiative is led by the All India Bank Employees’ Association (AIBEA). Its objective is to help customers adjust to rapid technological advancements and the ever-evolving Reserve Bank of India (RBI) guidelines on retail banking.
Banksclinic.com lets retail customers register their complaints, guaranteeing a response within five days, by providing information on the relevant regulatory guidelines. CH Venkatachalam, General Secretary of AIBEA, explained that the customer will receive knowledge on how to solve the problem. “We are not going to solve the problem. We are more like a facilitator,” he said.
Customers can avail the benefits of the platform by filling out the details of their complaint on the website, creating a ticket, and waiting for a response within five working days.
Rajkiran Rai, Chief Executive of the National Bank of Financing Infrastructure Development (NaBFID), who inaugurated the event, stated that there are two types of customers: those who visit branches and those who use digital platforms exclusively. He said that the latter group can be challenging to manage. “In such a scenario, the Bank Clinic will be very effective,” Rai noted.
